Over the years, Marnie Grona has shared insights and knowledge on sites like Nonprofit Marcommunity, Imagine Canada, TechSoup Canada and others. The below selection of articles will help organizations and marcom professionals promote and profile their causes.

How communicators can leverage GivingTuesday

How to assess and improve the role of marcom at your nonprofit

How to assess and improve the role of marcom at your nonprofit

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Find out how you can make GivingTuesday your own. It also features resources to help plan and launch a GivingTuesday campaign.

How to assess and improve the role of marcom at your nonprofit

How to assess and improve the role of marcom at your nonprofit

How to assess and improve the role of marcom at your nonprofit

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What role does marketing communication play in your organization? Learn about different levels and how and why you want to evolve marcom's role. Also published on imaginecanda.ca.

How to stop the PDF from killing your nonprofit communications

How to assess and improve the role of marcom at your nonprofit

How to establish your nonprofit’s authority through content curation

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This article is about using the right tool at the right time. Many use PDFs as a way to share information. However, it may not be the best way to communicate with your audiences. 

How to establish your nonprofit’s authority through content curation

Perception and trust: can marketing communications help with public trust in charities?

How to establish your nonprofit’s authority through content curation

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How can you show what your organization stands for? How can you reinforce your value to your audience? A content curation strategy can help with both.

Perception and trust: can marketing communications help with public trust in charities?

Perception and trust: can marketing communications help with public trust in charities?

Perception and trust: can marketing communications help with public trust in charities?

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This article discusses consumer trust levels in charities. And, how marcom can help organizations build trust with their donors and supporters. Also published on imaginecanada.ca.

Imagine Canada National Summit: The Social Media Story

Perception and trust: can marketing communications help with public trust in charities?

Perception and trust: can marketing communications help with public trust in charities?

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A look at how to incorporate social media into your events and conferences. This oldie but a goodie article may reference some retired tools, but the approach and planning process remains relevant.